If you recently launched a website for your company in Hawaii, or if you already have time with itr but do not visit your page , and you can not sell your services or products, I recommend that you take some time to do a good SEO strategy or get our service at Webmaster Services Hawaii
There are many factors that you should take care of when you want to position a web page , so in this article I will teach you the best tricks that will work in 2017.
If you apply these tips to position your web page, you can scale a few positions in a short period of time.
1. Linkbuilding
The first of the SEO tips is related to Linkbuilding . Google interprets the links as recommendations. This means that if a website links to another page, Google will interpret that your page is being recommended, and if the page where the link that is placed has a lot of authority and relevance, the linked page (your page) will rise How many positions at a single stroke, especially if it is far below.
However, these links, also called backlinks, should not be of any type.
On the internet you can find two types of links: Do Follow and No Follow. Do Follow will transfer authority from the source page to the destination page, while the No Follow will not.
As you may think, the links that really interest us are the Do Follow that come from authoritative web pages . The greater the authority, the greater will be the push that will give your page in the results.
For this reason, it is recommended that you begin to obtain quality backlinks to web pages that are related to your topic and that have a domain authority greater than yours. Later you will see it reflected in your SEO position.
2. Researching keywords
The second lesson for SEO in 2017 is that you perform a good Keyword Research ( keyword research ) as this is the basis for getting a good SEO strategy.
It will not do anything to optimize your website with content that does not use popular keywords, or that your level of competence is high.
That is why I recommend that before starting any optimization, make a list of keywords that you want to position and use a keyword tool such as KWFinder, which you might like, but in case you do not like you can also get other tools in the web.
The best decision is not exactly selecting keywords with many searches. It could be much more useful for you to focus on longtail and mid keywords that, despite having fewer monthly searches, will also give you less competition to contend with.
3. URL-friendly keywords
One of the facts that give better results today and surely the rest of 2017, is the inclusion of keywords in the domain name and in the URLs of your other sections.
If you have not started your project and want to position it as soon as possible , a good advice would be to choose the domain name that includes the main keyword. This means, if for example you own a bakery in Portugal, a good domain name will be panaderiaportugal.com.
Note from Julio: I personally like domains with a brand name rather than a keyword. Since we can use SEO to create a brand. In addition, it is known that Google takes into account the number of searches for a brand as SEO factor. But hey, here SEOs are divided and there are many who prefer to use keywords like Edith.
On the other hand, all other URLs on your web page should be designed amicably. That is, you must include keywords that make sense for the content in the URL slug, and thus avoid the use of strange characters and parameters that a person might not understand.
Permanent links and choose the "Entry name" option. So every time you create a new entry or page, the URL will contain the title used. However, I still recommend that you edit and make short, leaving only the main keywords.
4. Bounce Rate + CTR
Another tip that will allow you to position your page in 2017 is to increase the CTR and take into account the rebound percentage.
The rebound percentage is the rate of visitors coming to your website and leaving without interacting with it. This happens mainly because your title advertises something that is not gotten in the content, or also because you have some design problem responsive for some devices.
In the meantime, the CTR is the percentage of clicks that get your results compared to the times that Google SERPS appear. If users give you many clicks on your page, more than other pages with better positioning, Google will interpret your page as better than the competition and will relocate more gradually.
For the year 2017 Google has already stated that, the use experience will be a factor of weight for the positioning. And the rebound percentage and CTR are together an excellent indicator for this.
We'll give you an example.
Imagine that a person searches Google for a keyword and your page appears second. This person would normally click on the first one, and evaluate if it is what he was looking for. If you do not find what you are looking for and leave it, Google will interpret this as a negative point for that web page.
Likewise, if after that same person goes to the second result and stays browsing that web page because he thinks he has found what he was looking for, he will increase the CTR and reduce the rebound percentage, then Google will interpret that the second result is of a higher quality than The first and will change the position of both if this result is repeated with more visitors.
5. SEO Optimization On Page
One of the essential points that could not be missing in this list is the SEO On Page .
After you have made a careful selection of your main keywords, you have to use them in the contents that you create by placing them in the titles, subtitles and in the content itself, also in the alt attribute of the images, and in the meta-description label , etc.
Also, in 2017 will be more important the speed at which your website loads, as Internet browsing has increased in smartphones, so take note of this aspect to not be behind. What are you waiting for. Visit our website now. http://www.webmasterserviceshawaii.com/seo/